Tutoring Franchise in Taiwan: The Complete 2026 Guide
How to assess a tutoring franchise in Taiwan: the cram school (buxiban) culture, CAP and GSAT pressure, falling birth rates, cram school registration with local governments, Fair Trade Commission disclosure rules and choosing a brand.

By Michael Black
Founder & Global CEO

Taiwan has one of the world's most established cram school cultures. The buxiban (補習班) is part of everyday life: children go after school for English, Mathematics and exam preparation, and whole streets near major schools are lined with centres. For anyone considering a tutoring franchise in Taiwan, that means proven demand, but also intense competition and a market reshaped by a falling number of students.
This guide covers the school system and its exams, the evidence on tutoring demand, the main tutoring models, what to look for in a franchisor, the rules on registering a cram school and on franchising, and how Success Tutoring approaches Taiwan. Facts are stated as at the time of writing (October 2026).
Taiwan's school system, the CAP and the GSAT
Under the 12-year basic education system, students complete six years of elementary school, three years of junior high and three years of senior high or vocational school. Two national exams frame most families' decisions about tutoring.
- The Comprehensive Assessment Program for Junior High School Students (CAP, 國中教育會考). Taken at the end of Grade 9, it covers Chinese, English, Mathematics, Social Studies, Science and writing, and results play a central role in admission to senior high schools. According to the K-12 Education Administration of the Ministry of Education, 182,868 students registered for the 2026 CAP.
- The General Scholastic Ability Test (GSAT, 學測). Taken in the final year of senior high, it is the main exam for university admission through the application and recommendation routes, with the Advanced Subjects Test used by some programmes.
The curriculum guidelines introduced in 2019, known as the 108 Curriculum (108課綱), put more weight on competency-based questions that test reasoning and application rather than recall. Parents increasingly look for tutoring that builds understanding step by step, not only drilling past papers.
Taiwan's results are among the strongest in the world. In the OECD's PISA 2022 assessment, Taiwanese 15-year-olds scored 547 in mathematics, against an OECD average of 472. As in other high-performing East Asian systems, competition for the best schools drives demand for extra help.
Why tutoring demand is strong in Taiwan
- Scale of the sector. The News Lens reported 18,083 registered cram schools across Taiwan as of July 2017, with academic and language centres making up 84 per cent. Public Television Service (PTS) reported around 18,000 registered cram schools in 2021.
- Density in the big cities. PTS, citing Taichung City Government figures, reported about 2,907 cram schools serving elementary to senior high students in Taichung as of January 2025, the most among Taiwan's six special municipalities.
- Fewer, more selective families. Media comparisons of CAP registrations show the cohort falling from about 275,000 in 2016 to 182,868 in 2026, a drop of roughly 93,000 in ten years. Fewer children means each family is more selective, and centres compete on teaching quality, transparent progress and long-term relationships rather than on volume.
The result is a market where demand is deep but the number of students is shrinking. A new tutoring franchise in Taiwan needs a clear reason for parents to switch, not simply another set of classes.
What a tutoring franchise is
A tutoring franchise licenses you to run a learning business under an established brand, using its curriculum, systems, training and marketing. You pay an initial fee and ongoing royalties, you own the business and you employ the team.
In Taiwan you will see four common ways into tutoring:
- Exam cram schools. Larger classes focused on the CAP or the GSAT, often built around well-known teachers. They suit motivated students who want exam technique.
- After-school care centres (安親班). Supervision, homework help and meals for elementary students, often combined with English or Maths classes.
- Worksheet-based learning centres. Programmes such as Kumon, known in Taiwan as KUMON 公文式, use a self-learning method with graded worksheets completed at the student's own pace. The method is well established and suits families who value daily practice.
- Independent centres and franchises. Owner-run centres, either independent or under a brand, from single-subject English schools to multi-subject centres.
A membership-based tutoring franchise offers families a recurring programme of weekly sessions in English and Mathematics, with the focus on retention and progress across the year. For a detailed comparison of methods, read Success Tutoring vs Kumon.
What to look for in a tutoring franchise in Taiwan
- Curriculum alignment. Ask how the programme maps to the 108 Curriculum, the CAP and the GSAT, and how English and Mathematics materials are adapted for Taiwanese students and delivered in Mandarin where needed.
- A strategy for a shrinking cohort. Ask how the brand wins and keeps families in a market with fewer students each year. Progress reporting and retention matter more than headline enrolment.
- A launch system. Ask exactly how the franchisor fills a centre before opening day. See our launch support page.
- Registration support. Ask whether the franchisor has helped partners register a cram school with a local government and assess premises before signing a lease.
- Teacher recruitment. Ask how teachers are recruited, trained and checked against the hiring restrictions in the cram school law.
- Disclosure. Insist on the written disclosure Taiwan's Fair Trade Commission expects (see below), and speak to current franchise partners. Our list of questions to ask a tutoring franchisor is a good starting point.
Regulation: cram school registration, franchise rules and trade marks
Registering a cram school (短期補習班)
Tutoring centres in Taiwan operate as short-term cram schools under the Supplementary and Continuing Education Act (補習及進修教育法). A short-term cram school must apply to the education department of the special municipality, county or city where it is located, and may only enrol students once registration is approved. The premises must meet building use and fire safety rules, and the law sets requirements for the director and staff, including restrictions on who may be employed to work with students. Detailed requirements, such as classroom size and facilities, are set by each local government and differ from city to city, so check with the local education department before you lease a unit.
Franchise rules
Taiwan has no standalone franchise act. Instead, the Fair Trade Commission (FTC) applies the Fair Trade Act through its Disposal Directions on Franchisors' Business Conduct (公平交易委員會對於加盟業主經營行為案件之處理原則). According to legal commentary, including Lee and Li Attorneys-at-Law, the directions:
- require the franchisor to disclose important information in writing at least 10 days before entering into, or preparing to enter into, a franchise relationship (or within a reasonable period assessed case by case), covering items such as fees, the trade marks and rights licensed, and training and support;
- expect a reasonable period for the prospective franchisee to review the contract; and
- require the franchisor, in principle, to deliver the signed contract to the franchisee within 30 days of signing.
Courts have upheld FTC findings that failing to disclose in time can be an obviously unfair practice under the Fair Trade Act. The Taiwan Chain Stores and Franchise Association is the main industry body.
Company, trade marks and leases
Most operators set up a company or a registered business. Trade marks are registered with the Taiwan Intellectual Property Office (TIPO); ask whether the franchisor's marks are registered in Taiwan. Check that the lease permits use as a cram school and that the building qualifies.
None of this is legal advice. Take local legal and accounting advice before signing a lease or a franchise agreement.
How Success Tutoring approaches Taiwan
Success Tutoring was founded in Sydney, Australia, in 2017 by Michael Black and has been franchising since around 2020. It has announced international markets including New Zealand, the United States, Singapore, Canada, the United Kingdom and India. Taiwan is not one of the markets it has announced: at the time of writing, Success Tutoring is looking for franchise partners and a master franchise partner for Taiwan, and it has no centres, students or partners there.
The model on offer is the one built in Australia: retail-style learning centres for K–12 students focused on English and Mathematics; a membership model supported by launch and pre-marketing, which according to the company's news posts has helped Australian centres open with 45, 55, 60 and more than 70 members before opening day; site selection, leasing and fit-out support; tutor recruitment and online tutor training; learning resources; ongoing marketing; and a flat structure in which franchise partners deal directly with head office leadership. Success Tutoring has also hired a former CEO of Kumon as Head of Global Partnerships.
Franchise partners do not need to be teachers. Fees are not published in articles: see the investment schedule, and read our complete tutoring franchise guide. The franchise territories page shows Taiwanese cities and indicative territories when viewed in the Taiwan edition of the site. For nearby markets, see our guides to a tutoring franchise in Hong Kong and a tutoring franchise in Singapore.
Frequently asked questions
Is there demand for a tutoring franchise in Taiwan?
Yes. Media reports put the number of registered cram schools at around 18,000, and the CAP and GSAT keep demand for English and Mathematics high. The student cohort is shrinking, so quality and retention matter more than ever.
Does a tutoring centre need to register in Taiwan?
Yes. Under the Supplementary and Continuing Education Act, a short-term cram school must register with its local government's education department before enrolling students. Requirements vary by city, so check before signing a lease.
Is there a franchise law in Taiwan?
There is no standalone franchise act, but the Fair Trade Commission's directions on franchisors require written disclosure of important information at least 10 days before a franchise relationship is entered into, according to legal commentary. Have a local lawyer review the contract.
Do I need to be a teacher?
No. The franchisor supplies the curriculum, systems and teacher training. Your role is to lead the team, manage the centre and build relationships with parents.
Is Success Tutoring open in Taiwan?
No centres have been announced in Taiwan. Success Tutoring is seeking franchise partners and a master franchise partner; for costs, see the investment schedule.
Next steps
A tutoring franchise in Taiwan offers deep-rooted demand in a market where families are becoming more selective. Choose a brand with a clear programme, a strong launch system and support through registration. Read why us for how Success Tutoring supports franchise partners, then follow the process from first enquiry to opening day.
All third-party trademarks belong to their respective owners. Figures about other franchises are taken from their public websites, disclosure documents or reputable franchise directories at the time of writing and may have changed; verify them directly before making any decision. This article is general information, not financial or legal advice.

By Michael Black
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