Tutoring Franchise Tel Aviv

In greater Tel Aviv, the question is rarely whether a student will have private lessons before the bagrut, but in which subjects and how early. Maths and English are the two subjects families most often pay for, which makes a tutoring franchise in Tel Aviv focused on exactly those subjects a natural fit. Gush Dan, the dense ring of cities around Tel Aviv, puts a very large number of families within a short drive of any good location.

Success Tutoring does not have a centre in Israel yet. We are looking for franchise partners in the Tel Aviv area and for a master franchise partner to develop the brand nationally. Territories are drawn with partners, around specific cities and neighbourhoods.

Israel's education system

Education is run by the Ministry of Education, which sets the curriculum and oversees several school streams: state schools, state-religious schools, independent Haredi schools, and Arabic-language schools. Students move through primary school, middle school (Grades 7 to 9) and high school (Grades 10 to 12).

The key milestone is the bagrut, the matriculation certificate. Students take exams in compulsory and elective subjects over the high-school years, and each subject is studied at a level measured in units (yehidot). For maths and English, the levels are 3, 4 or 5 units, and studying at 5 units earns bonus points that matter for university admission.

After school and, for most students, military or national service, entry to Israeli universities depends on a combination of bagrut results and the Psychometric Entrance Test, run by the National Institute for Testing and Evaluation. The psychometric includes quantitative reasoning and English sections, so the same two subjects come up again.

Younger students also take national Meitzav assessments in primary and middle school, which give parents and schools a picture of progress in maths, language and English.

Why families in greater Tel Aviv pay for lessons

Several features of the Israeli system drive demand for private tuition:

• The push for 5-unit maths and English. Families know these levels open doors to competitive degrees in computer science, engineering, medicine and economics, and to the technology sector that dominates the Tel Aviv economy.
• Large classes. Many Israeli classrooms are crowded, leaving limited time for individual help.
• English as a gateway. English is a compulsory bagrut subject and a working language in the tech industry, so parents invest early.
• Returning and immigrant families, including children of olim from English-speaking countries, France and the former Soviet Union, who need help bridging between languages and systems.

Much tuition today is one-to-one with private teachers, or online. A structured centre with consistent tutors and a clear programme, from primary through to the bagrut, gives parents a different option.

Where the opportunity is around Tel Aviv

Gush Dan is one of the most densely populated urban areas in the developed world. Cities and areas with strong potential include:

• North Tel Aviv, including Ramat Aviv and the neighbourhoods north of the Yarkon.
• Ramat Gan and Givatayim, family cities directly east of Tel Aviv.
• Rishon LeZion, Holon and Bat Yam, large cities to the south with many young families.
• Petah Tikva, one of the country's largest cities, with new neighbourhoods still being built.
• Herzliya, Ra'anana and Kfar Saba, in the Sharon area to the north, with many professional and English-speaking families.
• Lod and Ramla, mixed cities to the south-east, with growing populations.

New transport links, including the Tel Aviv light rail, are changing which neighbourhoods are convenient for families. We set each territory with the partner using residents, children, schools and existing tuition providers, and each is held by one partner.

Partnering with Success Tutoring

Success Tutoring was founded in Sydney in 2017, when Michael Black was 17, and franchises centres across Australia, with markets announced in New Zealand, the US, Canada, Singapore, the UK and India. In a city with a strong start-up culture, the attraction for a partner is an established operating system rather than building a tutoring business from scratch.

Support for a Tel Aviv partner may include the Success Kit, help with site selection, leasing and fit-out, tutor recruitment and online training, learning resources and a structured program, and launch marketing support. Partners work with the Success Tutoring team on an ongoing basis, and the agreement and disclosure documents describe that support in full.

You do not need to be a teacher; many partners come from technology, engineering and finance careers.

Frequently asked questions

Can Success Tutoring help students preparing for 5-unit bagrut maths and English?

Success Tutoring works with school-age students across the year levels. Any programme for Israel would need to be adapted with the partner to the bagrut levels and the Hebrew-language maths curriculum, and that work has not yet been done.

Is there a franchise law in Israel?

Israel does not have a franchise-specific disclosure law. Franchise agreements are governed by general contract law, including the duty of good faith in negotiations, and competition law. Seek independent legal advice in Israel before signing.

Would a centre teach in Hebrew?

Maths would generally be taught in the language of the student's school, so a partner would recruit Hebrew-speaking tutors, while English tutoring could draw on Success Tutoring's existing materials.

Read the guide to opening a tutoring franchise in Israel, see how the process works, or read our franchise stories. You can also read about opening in Jerusalem.